Turning Numbers Into Impact: The Story of Friday Financials
For Aileen Wigotow, entrepreneurship was never just about running a business. It was about creating something meaningful, using her strengths to support others, and building a life rooted in purpose and impact.
That vision took a clear shape in 2018 when she joined a five-week intensive at ASSETS. The program was more than a course. It was a turning point. It offered structure, clarity, and community. It helped transform years of ideas into a real, actionable business plan. From crafting a mission to developing a minimum viable product, Aileen gained tools she still relies on today.
What came next was Friday Financials, launched in 2020. With a background in accounting and financial analysis, Aileen recognized a gap. Too many socially minded businesses lacked the financial clarity they needed to grow. Friday Financials was built to change that.
Finance as a Tool for Change
Friday Financials serves small business owners and entrepreneurs who want to make a difference. Aileen helps clients understand their numbers, plan strategically, and build systems that support long-term success. Her work supports a larger goal: helping businesses become financially strong so they can have lasting community impact.
The business is also a reflection of her values. Aileen is building something that shows her children, Henry and Abe, how unique skills can be used to support others and drive positive change. Friday Financials is both a professional mission and a personal legacy.
Scaling with Intention
Now celebrating five years in business, Friday Financials is in an exciting phase. The recent rebrand marks a fresh chapter focused on scaling with purpose. Growth is on the horizon, but service remains at the core. The aim is to expand reach while continuing to provide high-quality, relationship-centered support.
Built for Impact
Friday Financials is not just a service. It is part of a larger ecosystem of businesses working for good. By helping entrepreneurs gain clarity and control over their finances, Aileen is strengthening the foundation for a more sustainable, inclusive economy.
With a clear mission and a growing impact, Friday Financials is proving that purpose and profit can work together to build something that lasts.
Learn more about Friday Financials
Follow along on social media for insights, tips, and updates as the business continues to grow and serve more purpose-driven entrepreneurs.
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Visit lookforwardtofriday.com to learn more.
