Planning with Purpose: Meet Alissa Calhoun of A. Calhoun Events LLC
In partnership with TCW-GAV, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick.
When you walk into a well-planned event, you can feel the difference. The flow makes sense. The details are thoughtful. The atmosphere reflects the people behind it.
That is the kind of experience Alissa Calhoun, founder of A. Calhoun Events LLC, is committed to creating. Alissa is helping people bring their vision to life in a way that feels professional and true to their purpose.
Why She Started
Alissa launched her business after noticing something important. Many individuals, small businesses and community organizations needed help planning events, but full-service support often felt out of reach. She saw passionate leaders trying to do it all themselves. She saw good ideas weighed down by logistics and limited resources. So she stepped in to fill the gap.

Her goal was simple. Create intentional, well-organized events, while staying accessible and realistic. She is building her business for people and organizations who want their events to feel meaningful and aligned with their vision, but need the right support to make it happen. For Alissa, it’s about helping clients feel confident and supported from start to finish.
ASSETS Role
Alissa shared that ASSETS has played a supportive role in her journey by offering knowledge, resources and encouragement that helped her move forward with confidence. Starting and growing a business takes courage. It also takes community. Through business support and connection, Alissa strengthened her foundation and sharpened her direction.
ASSETS believe entrepreneurs should not have to build alone. Alissa’s story is an example of when support meets determination, growth feels possible.

Looking Ahead
The future of A. Calhoun Events LLC is focused on growing with intention. Alissa plans to expand her reach while staying rooted in community impact. Her long-term vision is to become a full-service planning and consulting brand that empowers clients and creates experiences that truly resonate.
She is also preparing to expand her services to include content creation and photography By offering cohesive visuals and marketing-ready content, she will be able to support clients before, during and after their events. It is a natural next step. Events do not end when the last guest leaves. The story continues through photos, content, and the memories people carry with them.
Want to Connect?
Every event is an opportunity to bring people together with purpose. If you are planning a gathering and want it to feel organized and aligned with your mission, A. Calhoun Events would love to connect.