The Avenue: More Than a Barbershop, A Place to Be Heard
In partnership with Cargas, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick. For many people, a trip to the barbershop is about more than a haircut. It is […]
Category: Stories of Impact
Feeding a Community, Honoring a Legacy: The Story of Silantra
In partnership with PNC Bank, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick. For Xiang Guo, food has always been tied to long hours, family sacrifice and the search for […]
Aura Little Café: Building Something Small, Creating Something Meaningful
In partnership with Hempfield Technology, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick. In Lancaster, small businesses do more than serve customers. They create spaces where people feel […]
A Year Later: Extra Rice Continues to Grow and Reconnect with Its Roots
In partnership with TCW-GAV, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick. Last May, we shared the story of Chef Cromwell Palicte and Extra Rice, a Filipino […]
Meet Our CEO: From New Beginnings to Redefining Access
In recognition of Asian American and Pacific Islander Heritage Month, ASSETS is highlighting stories of leadership and entrepreneurship across the community. This series begins with ASSETS CEO, Maian McCauley, whose […]
Raising a Glass to Nissley Vineyards
At ASSETS, we believe strong communities are built through shared stories and local businesses that bring people together. That is why we are proud to celebrate our partnership with Nissley Vineyards, […]
RichStitch Embroidery: Stitching a New Story for Lancaster
In partnership with Lancaster County Community Foundation, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick. In the heart of Lancaster City, where creativity and commerce meet, RichStitch Embroidery […]
How Rincon Latino is Growing in Lancaster
In partnership with Citizens Bank, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick. In downtown Lancaster, Rincon Latino Restaurant Cafe brings Latin American culture to the table […]
The Women Driving Impact at ASSETS
This Women’s History Month, we’re celebrating the women of ASSETS whose work helps drive opportunity and support small businesses. Many entrepreneurs face barriers to capital, training, and opportunity. ASSETS exists to help close […]
Yumbo Studio: Helping Small Businesses Clarify Their Brand
In partnership with Enders Insurance, ASSETS is building opportunities for entrepreneurs in Central PA, brick by brick. When a business cannot clearly communicate who it is, what it does or why it […]